Credits
Creative Lead: Iris Tâm Nguyễn
Copywriter: Quách Minh Phương Uyên
Art Director: Jime Ngô
Designer | Animation: Nhật Nguyễn
Social Community: Lê Tam Ngươn (Salmon)
The idea
it all starts with MORE
when it comes to banking and ‘returns on investment'
what if
there is a bank that is NO MORE A BANK
but offers MORE THAN A BANK?
- By Uyên Quách
Không Nhiều Lời. Lời Nhiều
(No More Words. More Worth)
#BankLessGetMore
#Ü-tease
Series Ads
TYPO OPTION
Playing with Typo only to
create strong visual impression
“This ad has no more words.
Just more worth.
Übank
Offers no more words.
Just more worth.
Stay tuned!”
#Ü-launch
teasing VDO Flot
Storyboard
#Ü teasing VDO
#Ü Visual
Animation key visual series
#Ü Art Direction
Spread the #Ü-Vibe
Let our #Ü-logo widely spread through an interesting visual series, while closely connected with lifestyle content.
#Ü-Merch
Enjoy the #U-pera? Can't get enough of the #U Visual?
The custom-made kit, including:
. Office stationery: pen, notebook
. Daily essentials: helmet, raincoat,
tumbler, tote bag, basic-tee.
All marked with witty line to highlight
#MoreWorth (Nhiều Lời) and widely
spread our #Ü identity
#Ü-Ads
Can’t get enough of the witty wordplay?
Tackle our potential users with the contextual banner ads while they’re busy browsing the Net! Set a strong CTA message: Join us for More Worth!
#Ü-Pera Filter
Our #Ü-page is now all set! It’s time to warm it up!
Leverage the signature melody & visual cue, this #Ü-pera AR Filter is perfect to create a #Ü heat, bringing more & more fans to #Ü-page!
Attract more fans on #Ü-page
with this playful activity!
Let users have fun creating
the Ü-effect simply by open their mouth,
on the catchy #Ü-pera background music!
Capture the fun moment with this Filter,
like page & get our limited
#Ü-merch package!
#Ü-Content Series
Utilize iconic Ü from Übank to create educational content series that highlight our Banking experience. No more words – More Worth.
#Ü-Thanks