Credits

Pitching Idea For AQUA VietNam

Creative Lead: Iris Tâm Nguyễn

Copywriter: Quách Minh Phương Uyên, Nguyễn Diệp Gia Bảo

Art Director: Jime Ngô

Story Board Artist: Sam Nguyen

Designer: Danh Dương, Nhật Nguyễn, Phát Nguyễn

Social Community: Lê Tam Ngươn (Salmon)


Idea 


New Year – indeed the time for celebration

As the usual belief, it opens up excitement.

 

The thrill doesn't wait in the years' transition tik-toking moment, 

but when we: 

  • . Open the fridge to find lots of tasty specialties 
  • . Open the washing machine to get fine New Year outfits 
  • . Open the air-con to feel cooly fresh

That anonymous exciting feeling has never been named,

 until this AQUA TET 2021! 


A never-before 100% positive exclamation in each open-up moment! 


Chu Choa Tết!


  • - By Uyên Quách


Chu Choa Tet

MV lyric by Bảo Nguyễn

Storyboard

Stilo matic MV

Art Direction

Product Key visual

Social content posts

Activation idea

THANK YOU